Bombardier Sponsors Veteran Bass Fishing Pro Greg Roth

October 22, 2002
Boating News Archive

STURTEVANT, Wis., October 22, 2002 - Bombardier Recreational Products announces its sponsorship of one of Ontario's preeminent bass fishing professional, and recently qualified Team Ontario member, Greg Roth. "We are proud to sponsor Greg and provide him with a 225-hp Evinrude® direct injection (DI) outboard engine to power his tournament fishing boat," said Ben Lafortune, Vice President, Sales and Communications, Boats and Outboard Engines.

    "When you compete in tournaments as frequently as I do, you have to be confident in the equipment you use, and I have the utmost confidence in the Evinrude engine," said Roth. "It is an honor for me to have been selected by Bombardier for sponsorship."

    A loyal Evinrude customer, Roth has run Evinrude outboard engines throughout his competitive bass tournament-fishing career. "I have been successful in my competitive bass fishing career because of the high-quality products I use," Roth added.

    Prior to Bombardier sponsorship, Roth's last three engines were Evinrudes. "The right equipment is extremely important if you are going to be competitive in this sport, and Evinrude direct injection outboard engines have proven to be worth every penny because of their unparalleled durability and reliability," Roth said.

    Roth started his professional fishing career 16 years ago when he won his first competition at the age of 16. His illustrious fishing career now includes representing Ontario as one of 12 accomplished fishing professionals who have qualified to become a member of the Team Ontario professional tournament fishing team.

    "Teaming two strong competitors, like Evinrude direct injection engines and Greg Roth, makes a great combination," said Kumar Sivekumar, owner of Seaway Marine, local sponsoring dealer for Greg Roth. "Greg is very well-known and highly respected on the tournament circuit, so it only makes sense that he is supported by one of the best products on the market today." "The combination of a talented and successful fishing professional and a top-quality engine make the Roth/Evinrude team truly unbeatable," added Sivekumar.

    Bombardier Recreational Products designs, develops, builds, distributes and markets utility vehicles, Rotax® engines, Ski Doo® and Lynx® snowmobiles, Bombardier® ATVs, Sea-Doo® watercraft and sport boats, Bombardier Fish Hawk fishing boats as well as Evinrude® and Johnson® outboard marine engines and Ficht® direct fuel injection technology.

    Bombardier Inc., a diversified manufacturing and services company, is a world leading manufacturer of business jets, regional aircraft, rail transportation equipment and motorized recreational products. It also provides financial services and asset management in business areas aligned with its core expertise. Headquartered in Montréal, Canada, the Corporation has a workforce of some 80,000 people in 24 countries throughout the Americas, Europe and Asia-Pacific. Its revenues for the fiscal year ended Jan. 31, 2002 stood at $21.6 billion Cdn. Bombardier trades on the Toronto, Brussels and Frankfurt stock exchanges (BBD, BOM and BBDd.F).