A portion of sales on Karl’s Bait & Tackle will be donated to organization supporting injured veterans
Chicago – IL, (SEPTEMBER, 20, 2021) – Catch Co., the fishing brand, content, and commerce platform behind leading brands like Karl’s Bait & Tackle and Mystery Tackle Box, has announced that Freedom Fighter Outdoors will be the next nonprofit to receive support as part of the Catch Co. Gives Back initiative. Started in 2020, Catch Co. Gives Back supports the company’s mission of “rescuing people from the indoors” by providing financial support to non-profit organizations that do great things in society through outdoor sports like fishing.
“Freedom Fighter Outdoors is an incredible organization that we’re thrilled to support”, says Ryan Watson, Chief Customer Officer & Chief Marketing Officer at Catch Co. “Having recently commemorated the 20th anniversary of 9/11 there couldn’t be a better time to recognize the sacrifice made by our servicemen and servicewomen, especially those that have returned home injured.”
Freedom Fighter Outdoors (FFO) was founded by Vincent LaSorsa with the goal of generating awareness and seeking aid to support the needs of wounded veterans. Vinnie is the captain of the Last Mango, Jimmy Buffett’s personal sport fishing boat in Montauk, NY. Vinnie was drawn to the cause having heard harrowing stories about veterans’ wartime experiences from his combat veteran younger brother, 1st Lt. Joe LaSorsa. The support from Jimmy Buffett, including use of his boat, has enabled Vinnie to bring more veterans and their families out on the water. Held nationwide, FFO events create a safe space for injured veterans to experience unique, once-in-a-lifetime outdoor activities and excursions.
In support of this partnership, Catch Co. will donate 10% of sales between September 20-24 from the Karl’s Bait & Tackle ecommerce site to Freedom Fighter Outdoors. To learn more about this organization and explore its impact, please visit https://www.freedomfighteroutdoors.org/.
About The Catch Company
Catch Co. was founded in 2012 by CEO and fishing enthusiast Ross Gordon with a mission to “Rescue people from the indoors”. The company started with the launch of Mystery Tackle Box, the industry’s leading monthly tackle subscription box, and has since expanded with the Karl’s Bait & Tackle e-commerce site. Catch Co. also develops a range of innovative fishing products under brands like 10,000 Fish, Googan Squad, and BioSpawn that can be found at retailers nationwide. To feed anglers’ endless appetite for inspiration and fun, the company also produces original video series like Unchartered that can be enjoyed on YouTube and Amazon Prime Video. For more information, visit www.catchco.com.