MINNEAPOLIS (March 12, 2010) - FLW Outdoors announced Friday that it has modified its current logo policy, allowing anglers to wear logos on the final day of competition to promote themselves and their supporters. The updated policy will take effect March 15, 2010, and is currently pertinent to anglers in competitions surrounding the FLW Tour, FLW Series and the Forrest Wood Cup, the world championship of bass fishing.
"Our previous logo rules played a very important and valuable role in the growth of professional fishing," said Irwin L. Jacobs, Chairman of FLW Outdoors. "But the landscape of our sport has changed dramatically, and adjusting the logo policy will help the sport grow and anglers to promote themselves effectively under the FLW Outdoors umbrella."
The modification of the logo policy will offer numerous anglers the opportunity to promote themselves further, promote the sport and provide additional exposure for organizations that support professional fishing. FLW Outdoors will continue to hold certain categories exclusive, and alcohol and tobacco products will continue to be prohibited during all days of competition.
Anglers will be responsible for supplying the appropriate logos to FLW Outdoors following day three of competition on the FLW Tour and FLW Series. For the Forrest Wood Cup, anglers must supply their logos following day two of competition.