TULSA, Okla. – Major League Fishing (MLF) announced today that Frabill, a trusted provider of high-quality, performance-driven fishing products, has partnered with MLF as the Official Landing Net of the MLF BIG5 for the 2021 season. The partnership aligns the conservation mindset of MLF with the tools provided by Frabill in an effort to continue to conserve and enhance natural resources at fisheries across the nation.
“Frabill is committed to conservation and has created a series of nets designed to land more fish and help ensure a healthy release,” said Chris Russell, Frabill Fishing marketing director. “It makes perfect sense to partner with MLF to show anglers how effective and useful having a quality net in their boat can be. Frabill is proud to sponsor all the highs and lows that make MLF the most exhilarating angling action to hit television screens worldwide, including the white-knuckle moments where winning fish are boated.”
As the world’s largest tournament-fishing organization, MLF BIG5 provides anglers of all skill levels the opportunity to compete for millions in prize money across five tournament circuits featuring a five-biggest-fish format, including the Tackle Warehouse Pro Circuit, Toyota Series, Phoenix Bass Fishing League, Abu Garcia College Fishing and High School Fishing.
Frabill will provide each Tackle Warehouse Pro Circuit angler with an Ultralight Conservation Net, specifically designed to allow anglers to net a fish with one hand and fit easily into most boat lockers for effortless storage.
“We’re honored to bring Frabill into the fold as the Official Landing Net of the MLF BIG5 for the 2021 season,” said Jim Wilburn, MLF President and CEO. “In addition to helping to conserve our natural resources, utilizing a Frabill net tips the odds for our pro anglers, ensuring their winning fish isn’t lost in the final moments and allowing those fish to add to the excitement and drama that continues the legacy of Major League Fishing as the strongest fishing show on network television.”
MLF’s award-winning network television airings on CBS, Discovery, Outdoor Channel and Sportsman Channel, along with the MLF NOW! live stream on MajorLeagueFishing.com, will also feature the Daily Scoop presented by Frabill, highlighting an impactful moment where a Frabill net is utilized by an MLF angler to land a fish that moves them significantly up the board on the MLF SCORETRACKER.
In addition, fans can log onto MLF BIG5 social media outlets for ‘Tackle Tuesdays’ and enter to win exciting Frabill products throughout the 2021 season.