Lake Insight Updated for Lowrance Units

March 16, 2015
Industry News Archive

Tulsa, Okla. – GoFree – the provider of digital content and services, and part of the Navico family of marine electronics brands including Lowrance, Simrad Yachting and B&G – announced today the release of six updated mapping products for use in both inland and coastal U.S. waters. Greatly improved for 2015, Lake Insight and Nautic Insight cartography packages are each available in three versions: PRO, HD East and HD West.

Delivering high-quality maps for the lower 48 United States including the Great Lakes, GoFree’s Lake Insight v15 now features an updated database of 9,000 lakes with depth contours, including 2,300 detailed charts with contours at 1- to 3-foot intervals. Lake Insight HD v15 is now available in East USA and West USA versions to ensure boaters have the most complete high-definition maps available in each region. Lake Insight HD also includes a Custom Depth Shading feature, which allows users to apply custom color palettes to depth ranges. In addition, aerial imagery is embedded on Lake Insight HD chips with the option to download even higher detailed imagery at no additional charge.

Offering exclusive high-quality coastal data for enhanced performance and accuracy on the water, GoFree’s Nautic Insight v15 features significant enhancements to shoreline detail. This latest version includes updated NOAA Electronics Navigation Charts and Marine Protected Areas, improved bathymetric and depth contour detail, updated Maptech and Fishing HotSpots points-of-interest (POIs), and 20 more zoom-in levels beyond standard Insight data preloaded on Lowrance, Simrad and B&G chartplotters. Nautic Insight HD also includes Lake Insight HD inland detail within 100 miles of the coast – making it the most cost-effective option for coastal boaters.

As an added mapping enhancement, all customers can make unlimited Insight Genesis contour maps from sonar logs or download contour maps from the Insight Genesis Social Map. Lake Insight HD East and West v15 includes a code for a free Insight Genesis Premium subscription, valued at $99, which offers vegetation and bottom hardness maps along with private uploads. Launched in 2013, Insight Genesis empowers anglers and boaters to create custom inland and coastal maps from sonar recordings with a compatible Lowrance, Simrad or B&G chartplotter, then share and/or combine those detailed charts through the Insight Genesis Social Map.

“Our 2015 Lake Insight and Nautic Insight charts feature incredible mapping value for anglers and boaters in the U.S.,” said Leif Ottosson, CEO, Navico. “The enhanced, exclusive features for Lowrance, Simrad and B&G chartplotters, as well as the affordable price, make our new Insight charts a top choice for inland as well as coastal applications.”

Lake Insight and Nautic Insight charts can be purchased from major retailers across the U.S., or purchased and downloaded directly onto GoFree Shop enabled displays or online from GoFreeMarine.com. PRO version chart packages are priced at $99, while HD East and HD West are priced at $149 each.

For more information on GoFree, Lake Insight and Nautic Insight or the entire line of Navico marine electronics, please contact 800-324-1356 (toll-free) in the USA or 800-661-3983 (toll-free) in Canada or visit www.gofreemarine.com.