Last evening, my oldest daughter, Megan, and I went to a friend's boathouse on Richland-Chambers reservoir to try and catch a few crappie. We didn't catch a bunch of fish, but we got a few. More importantly, we got to spend some quality time together.
After the fish quit biting, we headed to Oak Cove Marina for a bite. We ordered our usual favorites, a club sandwich with fries for Megan and tater tots for me. The restaurant was packed with fishermen, some with wives and girlfriends, others eating with their fishing partners. While waiting for our food, I began pondering the question, "what makes one marina better than another? Why do I frequent one place and not another?"
Like many bass fishermen, I have been to several lakes and rivers throughout the Southern United States. I've seen and used just about every type of marina and boat launching area, and some are uniquely different from others.
Most marinas sell gas, drinks, ice, snacks, bait, and food. The difference between a good and a not-so-good marina is the people who own and/or run it. Some make you feel welcome and want to make your outing enjoyable, while others make you feel like they are doing you a favor by letting you spend your money with them. I call it the fast-food restaurant mentality. Have you been to a fast-food joint lately? Service is not their forte, and the food could be better too. Some of the marinas I've been to are the same way. They're only there to take your money, give you a place to launch your boat, and charge you three prices for something just because you need it, and they've got it.
Good people run a good marina. They are friendly, helpful, courteous, and appreciative of your business. They will bend over backward to make your stay and activity enjoyable. Some call it going above and beyond. I call it good business. As a service-oriented society, we value good service and are usually willing to pay a premium if we have to. But in most cases, you don't.
One of the best examples of good service at a marina, other than here at our home lake, is at Clark's Marina on the Red River outside Shreveport, Louisiana. I have fished two B.A.S.S. tournaments there in the past year. Clark's is a family-owned and operated marina about 17 miles out of town. They have the only marina in the area. So if you want to fish that part of the Red River, you have no choice but to fish out of their marina. Have no fear, though. They are great folks.
Dennis and his entire family are some of the nicest people you'll ever meet. They'll do whatever it takes to help you out. The food is good, the service is excellent, the prices are fair, and they'll even share fishing information with you if you need it. It truly is one of the best marinas I've ever used. On tournament days, they have several employees there before daylight helping anglers get their boats launched and vehicles parked. They'll even back your trailer in for you if you need them. They make you want to come back and fish with them some more.
Almost every lake or river has a quality marina close to where you want to fish. The best way to find out where to go or which one to use is to ask around. Ask other fishermen. They usually know the best places to launch your boat and who has the coldest drinks, warmest smiles, and the best food.
Whether you're going out to Richland-Chambers or any other lake and need to use a marina/boat launch, remember, you're the customer. Make them earn your business. You deserve it, don't you?
Until next time, enjoy the outdoors.
Tom
