Hi. How are you doing? We're here at ICAST 2013 in Las Vegas, Nevada. I have a very interesting product I'd like to show you. It's called a Fastach connector. I am actually the inventor of this product.
Have you ever had a snap pop pull open, or it's very difficult to do, especially when your fingers are cold? Let me show you a system that's really simple. There's nothing to open and nothing to close. I just happen to have one right here. You can see it. It's very simple and very easy. One little twist, and it's off. That's how simple it is. There's nothing to open and nothing to close.
Let me show you how I can attach it to a lure. Now, this is a large lure. It's a pretty large lure that you would, say, use for muskie fishing. Okay. Let me show you. It's actually very simple. You just put it on to the eyelet, one little twist of the arm, and it's done. Pronto. That will not come off. Just trust me. It's almost impossible to get it off. Even if the fish rolls, twists, jumps, turns, pulls on it, it's not going anywhere. That's how simple it is. We are using this concept on a lot of other products. Let me show you one that's really, really interesting.
What you are seeing here in the tank is called our Fastach X-Rig. It's like the Jika Rig concept that came out of Japan, but we made some changes to it to make it a lot better. You can see how nicely that works in the water. The reason for that is that there is no weight on the hook itself. Watch what happens when you jig it up and down. The bait really falls very slowly because there's actually no weight on the hook itself.
Let me show you what it is up close. You will notice here, it has a weight that's connected to the hook, but the weight is not actually on the hook. What we have done is we've put a Fastach connector that lets you have the ability of simply changing the weight by one little twist. You notice here, also, we give you the ability to change the hook also. The reason for that is you need to match the size of the hook or type of the hook to the type of bait you are going to use. Also, if you roll the hook, you can simply just change the hook instead of throwing the rig away.
I tell you, it is a fantastic concept. Now, if you happen to get the weight to flip over to the bait, it will not affect the bait itself or twist the hook around because there's actually a swivel that lets it move around so the hook is always in the vertical position. Every time you set this up, I guarantee you are not going to miss the fish. This is actually a fantastic concept. It's called a Fastach X-Rig. Don't go fishing without it if you want to catch fish.